Nothing turns a woman off more than the smell of Lynx Africa. Or short-sleeved tiki shirts. Baby voices, too. I won’t go on – that’s a different article – but of all the icks we might encounter, someone’s scent is undoubtedly paramount.
It’s a well-documented fact that we are attracted to some smells and repulsed by others. You’ll have heard the word “pheromones” bandied around a lot in regard to this, referring to how our “natural scent” can be key when it comes to who we do and don’t fancy. The science remains split on how legitimate that is, by the way. But I’d argue that the scent we choose to apply to ourselves is just as – if not more – important when it comes to matters of the heart.