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Benzinga
Benzinga
Business
The Bamboo Works

Vipshop Sputters, But Stays Focused on Brand-Name Discounts

Key takeaways:

  • After years of steady growth, Vipshop posted a rare 5% revenue decline in its latest quarter, with profit down by an even sharper 42%
  • The discount e-commerce company has rolled out a series of initiatives to jumpstart growth, including trying to convert more users into VIP members
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