VinFast has had a mixed year of wins and losses. VinFast's VF8 first drive event was faced with an overwhelmingly negative sentiment, and the firm sold an estimated 128 units from February to May 2023. The same year, VinFast made a big splash on the NASDAQ with a listing and a staggering valuation of over $80 billion, over $10 billion more than Volkswagen ($69.7 billion) and BMW ($69.4 billion).
Harnessing the wave it rode up, VinFast has introduced a new advertisement campaign to help bring awareness to its electric crossover, the VF8. Partnering with actor Joey Lawrence, the advertisement shows off a shiny red VF8 cruising by five white EVs (Ford Mustang Mach-E, Polestar 2, and two Tesla Model 3s) and a PHEV (Chevrolet Volt) at a charging station.
