
In the beauty market, there are plenty of self-tan drops, liquid bronzers, and even cream variations But a true bronzing stain? Victoria Beckham is one of the first with her new Colour Wash Longwear Bronze Water Tint—extending the brand’s existing Colour Wash lineup. The blush version of the formula, which launched last year, is a liquid cheek color that many of us at Marie Claire already keep in heavy rotation. While the blush is known for its watercolor-like wash of color, this new addition aims to add warmth: think bronzer, but sheerer, fresher, and far less makeup-y.
And, I know, I know, you're probably thinking Why is a tint so revolutionary when there are so many other bronzing iterations?! After testing it ahead of launch, the concept became clear to me pretty quickly. This isn’t your typical creamy bronzer or powder that sits visibly on top of the skin. Instead, it behaves, like the name suggests, as a tint—something that melts in and leaves behind a soft wash of color that looks almost like the sun hit all the natural points on my face, rather than traditional contour or bronzing. Let's get into it.