
If you’ve listened to Lance Armstrong’s cycling podcast The Move there’s a good chance you’ll have heard him raving about his Ventum bikes. While Armstrong isn’t listed as an investor in Ventum, he’s one of its most visible and vocal supporters. It’s likely played a role in the rising demand for bikes in the US, and the Utah-based brand hopes to extend this popularity to Europe with the release of its best road bike, the NS1.
