Varun Beverages Limited, the bottling partner of PepsiCo in India, is set to diversify into the alcoholic beverages business and has appointed former Diageo executive Prathmesh Mishra as chief executive officer and managing director of its proposed new subsidiary, according to a regulatory filing on Tuesday.
ET was the first to report that Ravi Jaipuria-owned RJ Corp group, PepsiCo's bottler for three decades, has tapped former Diageo executive Mishra to likely help expand the group's beverages footprint into premium alcoholic drinks.
