Eight-time Olympic gold medalist Usain Bolt is now a co-owner of esports organization WYLDE.
On Tuesday, What You Love Doing Esports (WYLDE) announced that the world’s fastest man will help the company establish itself as esports next big brand. Currently, WYLDE has teams from all over the globe competing in Valorant, Rainbow Six Siege, Rocket League, and FIFA 22.
“WYLDE is on a journey to becoming one of the biggest brands in the fastest growing sport in the world. In esports, like in track & field, it’s critical to have that competitive, winning mentality,” Bolt said in a press release. “I look forward to working with the WYLDE leadership team to help our players to reach their potential while also taking care of their physical and mental wellbeing.”
