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When the COVID-19 pandemic first upended the global economy, enterprises that depended on social interaction simply cratered. That was the case for Dave & Buster’s Entertainment (PLAY), which owns and operates high-volume dining and entertainment centers. During the worst of the crisis, PLAY stock incurred a weekly average price of less than $8.
However, with the fading of fears of the SARS-CoV-2 virus, the broader entertainment ecosystem stormed back. A combination of retail revenge and revenge travel helped fuel demand for experiential services. That was understandable. With millions effectively quarantining to avoid getting sick, the desire for normalcy started to build. Once the gates opened, a surge of demand quickly stormed through.