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Gregory Hill, Adjunct Lecturer, Centre for Business Analytics, Melbourne Business School

Until now, sellers have used AI to get the best deal for themselves – those tables are about to turn

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It’s no accident we are seeing record profits from some of our biggest consumer-facing companies, among them Qantas andthe big four banks.

They are among the firms - alongside our grocery duopoly - investing the most in artificial intelligence in the form of data analytics and machine learning.

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