Universal is dropping the 17-day release minimum that was implemented during Covid in favor of a five-week release window, which will increase to seven weekends in 2027.
According to Deadline, Universal movies will now play in theaters for a minimum of five weekends, rather than a minimum of 17 days, and will receive a minimum of seven weekends starting in January 2027... the latter of which makes it the longest release window for any studio.
