Unfrosted, the new Jerry Seinfeld and Melissa McCarthy movie about Pop Tarts, his popped it's way to the top of Netflix's global movie charts, despite sitting on a decidedly undelicious 39% score on Rotten Tomatoes.
Seinfeld's stated aim to make a brand-based movie that wasn't Barbie seems to have been achieved, with many reviews pointing out that Barbie was funny, well written and entertaining – while Unfrosted is "cluttered and unfunny" (InSession Film), "nothing particularly remarkable" (The Times of India), and a movie that "often seems aimed at people who died the moment Seinfeld ended, or at least whose TVs broke and were never fixed" (MattPais.com).
