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Marie Claire
Marie Claire
Lifestyle
Lucy Abbersteen

Underblushing is the make-up technique to know right now if you're a fan of effortless glow

Paola Lacatelli wears burgundy jacket, brown bag, skirt, jacket outside Miu Miu during the Womenswear Spring/Summer 2024 as part of Paris Fashion Week on October 03, 2023 in Paris, France.

If you’ve scrolled through BeautyTok at all recently, you have most likely seen the underblushing trend doing the rounds. Videos demonstrating the method have racked up hundreds of thousands of TikTok views (and counting).

Seeing as both the best liquid blush and cream formulas have surged in popularity over the past few years, it’s not hugely surprising that a blush-focused technique is taking centre stage RN—and, fortunately enough, I've asked a pro make-up artist to explain it in more detail.

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