Homeware brands retailer Ultimate Products has signed a deal with the owner of Russell Hobbs which is worth around £20m a year to the Greater Manchester company.
The business has renewed its trademark licence agreement with Spectrum Brands, which grants the Group an exclusive licence to use the Russell Hobbs trademark in the United Kingdom, Europe, Australia and New Zealand for non-electrical kitchen and laundry products.
Ultimate Products said the new deal is on a rolling four-year basis, rather than the previous fixed-term arrangement due to end in March 2023.
