Just under a month since the Online Safety Act’s new age verification rules came into place, the number of people accessing pornography in the UK has decreased sharply.
Pornhub, the UK’s most visited adult content website, experienced a 47 per cent drop in traffic from July 24 (the day before the new rules were actioned) to August 8, according to data experts at Similarweb, with other adult sites also reporting decreases in traffic.