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Evening Standard
Evening Standard
Jack Tanner

UK Gambling Commission launches AI-powered sweep to crack down on ads appealing to under-18s

Gamble responsibly: UKGC have started a new initiative - (PA Wire)

A new compliance initiative targeting gambling advertising has been announced by the UK Gambling Commission, with the use of AI planned to review adverts.

The UK gambling regulator had been pressured into action after the Committee of Advertising Practice (CAP) issued an enforcement notice.

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