The UFC announced on Thursday that, beginning with UFC 273, the promotion will pay fighters competing on pay-per-view events $60,000 worth of bitcoin bonuses.
The new Fan Bonus of the Night will be comprised of three individual $30,000, $20,000 and $10,000 bonuses to be determined by a fan vote and paid in bitcoin based on the exchange rate in U.S. dollars. The new bonuses are part of the 10-year, $175 million partnership signed between the UFC and Crypto.com in 2021.
“Crypto.com has been an official UFC partner for less than a year, and I’m telling you they are already one of the best partners we’ve ever had,” UFC president Dana White said in a statement. “They’re constantly coming up with new ideas about how we can work together to connect with the fans. This new Fan Bonus of the Night is an awesome way to get fans more engaged in our events while rewarding the fighters for bad-ass performances.”
