UEFA are predicting the revamped Champions League will deliver a 33% rise in broadcast and sponsorship revenue but the governing body is coming under pressure from critics to ensure the additional earnings are distributed more fairly.
Giorgia Marchetti, the UEFA competitions director, said they are “working on conservative and more optimistic projections” of between €4.6bn to €4.8bn (£4bn to £4.2bn) from the start of 2024, when the number of participants will have increased to 36.
The new format will see 189 games a season - an increase of 74 - with clubs set to play eight matches in the initial round. They will be ranked in a league table where the top eight advance to a round of 16 and will be joined by eight more sides, ranked from 9th to 24th, who must face off in a play-off round.
