U.S. Rep. Ronny Jackson, R-Amarillo, recently launched Spanish-language TV ads in his reelection campaign — an unexpected use of campaign resources given that he is sitting in one of this election season’s safest congressional districts in the state.
Jackson, best known as the doctor to former President Donald Trump, launched the TV spots last week in a bid to introduce himself to Latino voters. While his rural, Panhandle district is predominantly white, his campaign says it is an effort to grow his appeal with an ascendant voting bloc statewide.
That could be because he’s interested in running for a higher office. U.S. Sen. John Cornyn is not up for reelection until 2026, but Jackson is already considering running for the Senate seat, according to two people familiar with his thinking who were not authorized to speak on the record. Jackson did not respond to a request for comment, and Cornyn’s campaign declined to comment.