
A characteristic among Latinos in the U.S. has been their propensity to open businesses faster than all other demographics in the country, with a recent report by The Wall Street Journal showing that Latin American immigrants are starting businesses at more than twice the rate of the U.S. population as a whole.
The jump in Latino entrepreneurship levels has driven up the overall share of new businesses owned by immigrants, who accounted for 36% of launches last year compared with 25% in 2019, the report showed. By comparison, new business creation by white and native-born Americans has slowed in the past two years, following a broad surge early in the pandemic.