Tyson Fury and Dillian Whyte will both take home career-high purses from their Wembley Stadium meeting on Saturday night.
Frank Warren made an unprecedented £31million purse bid to wrestle the fight from Eddie Hearn and Matchroom Boxing, who themselves would have broken records with their £25m offering. And it's Fury and Whyte who reap the benefits, with the British duo both making more than ever.
After his pay-per-view bonus for fighting Deontay Wilder in their trilogy bout last summer, Fury would have made something approaching the £20m mark, while Whyte is said to have made something approaching £4m for his rematch with Alexander Povetkin last year.
The split for the record-breaking purse bid was set at 80-20 in Fury's favour by the WBC given the pair's previous earnings, meaning that Fury will make around £21.5m, while Whyte receives around £5.5m. This has proven to be a point of major contention between the pair, and stoked the flame that led to Whyte refusing to promote the fight.
Whyte took the WBC to court looking for a fairer split, with a number of fights being ordered at a 55-45 split in favour of the champion. But he appears to have taken the deal offered and will make a career-high payday, with a possibility of that amount rising up to £8.6m if he wins the fight.
The WBC have issued a new rule where a 10 per cent deposit, in this case £3.1m, will be awarded to the winner of the bout. This is something that generally hasn't happened in the past, but will be implemented for this event. That would mean Fury's purse would reach £24.6m should he pick up the win, as oddsmakers expect.
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Whyte has said that the issues he was having with Warren that led to him staying silent for the weeks leading up to the event, he was happy to do the pre-fight promotion. "It's not the Tyson Fury show, his fights with Detonay Wider didn't sell out, it's not just the Tyson Fury show," he said. "This show sold out because of me and Tyson Fury. This is about Tyson Fury and me, it's the Tyson Fury and Dillian Whyte show.
"I don't dance to no-ones tune. We can dance together but it can't be one-way traffic. I'm a disciplined guy, I've learned to be disciplined over the years. You want me to do things? Cool, but I'm a professional. I've had six or seven pay-per-view shows and I know how to do things and I've always dealt with my opponents if things have been done incorrectly.
'When these guys are trying to mug me off and treat me like it's the Tyson Fury show, they needed to get things corrected. Once things were corrected... I'm a professional at the end of the day and here I am."
The pair will likely add to their massive purses with big money sponsorship deals and endorsements. Fury has launched an energy drink in the build-up, while Whyte's first post in 12 weeks was a sponsored Instagram message.