Five weeks into the NFL season, the business of football space gives us plenty to examine. Here’s what has caught my eye, a mix of new stories to follow and old ones to revisit.
Buyer beware
Before the start of the 2024 league year next March, excitement will build over free agents set to enter the market and pick a new team. And when they sign—with gaudy numbers reported that come from the agent—there will be buzz from fans and media. It will be all smiles and excitement in March.
