Twitter users hoping for that sweet edit button now have somewhat of a compromise, as the social media company continues its rollout of its paid subscription model, Twitter Blue (where the option to ‘undo’ tweets shortly after posing is available).
First announced in June, when it was on offer to those in Australia and Canada, the service has now expanded to the US and New Zealand, where it is priced at $2.99 and $4.49 a month respectively.
The news was unveiled on Tuesday through an 80’s workout-style launch video (we don’t know why either) accompanied by details of its features, which include ad-free news articles, a thread reader, bookmark folders and custom navigation.
Paid users also gain access to Labs, where they can try out features which are currently being tested by the team at Twitter – such as pinned DM conversations and longer video uploads on desktop.
“With Twitter Blue, we are not only bringing the most active people on Twitter more of what they want, but we’re also supporting local, national, and ad-free journalism in a more direct way.
“It’s early days for Twitter Blue and we’re looking forward to listening, learning, and building out even more features and tools over the coming months,” Twitter managers Sara Beykpour and Smita Gupta write in a blog post.
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However, some users still appear unconvinced by the offering, instead criticising the paywalled features:
twitter blue had a feature where you got notified if ppl rolled their eyes at your tweet but the cowards removed it
— Desus Nice (@desusnice) November 9, 2021
Twitter vs Twitter Blue. pic.twitter.com/o3wWWYHxB9
— Phil (@Philosophagy) November 9, 2021
With Twitter Blue charging you $3 a month to change your theme color on mobile I’d like to remind you to never forget what they took from you pic.twitter.com/55qUvsw2Ro
— Nightcat #advyout (@Nightcaaat) November 9, 2021
Twitter blue?? I already pay a price for twitter. It already costs me my mental health & emotional growth
— nat “cops break laws to terrorize/intimidate” puff (@LeftAtLondon) November 9, 2021
Not paying $2.99 for Twitter Blue to fix typos when half the TL read what they wanna read anyway.
— ᴍʏ sᴘᴀᴄᴇsʜɪᴘ? ᴛʜɪs ɪs ᴀ ᴅᴏᴅɢᴇ (@BarkyBoogz) November 9, 2021
The creators of Twitter Blue pic.twitter.com/tOe6iTXUFI
— charles entertainment cheese (@jmurffff) November 9, 2021
Sooooo Twitter Blue's a thing now...
— TheNCSmaster (@TheNCSmaster) November 9, 2021
Yeah, no thanks pic.twitter.com/LvWMg7LUUE
Twitter blue. YouTube Red
— ProTayNo (@InsaneProtayto) November 9, 2021
Putting basic features we already had a decade ago behind a paywall pic.twitter.com/o2nxaIIaRg
Little trick not many know about! pic.twitter.com/K5Xv9qlhmh
— tens (@notonetimesone) November 9, 2021
Others, meanwhile, referenced the “this website is free” meme and other past comments about the social media platform coming without a price:
“I can’t believe this app is free, I’d pay for Twitter”
— Sol (@SolProduced) November 9, 2021
*Twitter Blue drops* pic.twitter.com/WxYTVcWG3d
Twitter in 2014: “how is this app still free??”
— #BringItToBroad (@jon_dubs393) November 9, 2021
Twitter in 2021: “hey everyone here’s Twitter blue”
Everyone: pic.twitter.com/daPMLtthv6
Twitter in 2014: “how is this app still free??”
— #BringItToBroad (@jon_dubs393) November 9, 2021
Twitter in 2021: “hey everyone here’s Twitter blue”
Everyone: pic.twitter.com/daPMLtthv6
twitter blue is a subscription service where for a small monthly fee you will lose the ability to say "this website is free"
— i n n e s (@innesmck) November 9, 2021
It is not yet known when the subscription service will roll out to other countries, such as those in Europe.