Twitter Circle, which gives users of the social media platform the ability to tweet to smaller groups of people, is now publicly available to all users of the site.
The tech giant have been testing the feature on a select few since May, with bosses saying the initial response had been “overwhelmingly positive”. But now, everyone can now use it on both its Android and iOS apps and via web browsers.
In a blog post, the company wrote: "With Twitter Circle, people now have the flexibility to choose who can see and engage with their content on a tweet-by-tweet basis.This makes it easier to have more intimate conversations and build closer connections with select followers.”
Circle gives users the flexibility to choose who can see and engage with their content on a Tweet-by-Tweet basis. The feature allows people to build a group of up to 150 followers to become part of their Circle - and can then decide whether to make a post visible to the public or just to their Circle.
The statement continued: “We want to ensure everyone on Twitter has the choice, control, tools, and transparency to join the conversation how and when they want, and Twitter Circle is another important step in that direction"
“Giving people the option to share thoughts with a select group of followers helps make tweeting more accessible. This is true whether you’re brand new to Twitter or you have millions of followers.”
The company added that during its testing, it had noted that accounts using Circle were tweeting more often and tweets posted within a Circle were receiving increased engagement in the form of more likes and replies.
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