
When SpaceX’s Starship exploded Thursday, it was at least a learning experience, as CEO Elon Musk noted afterwards. But when it comes to Twitter—and in particular its verification system—the man seems incapable of learning anything at all.
When Musk first rolled out the Twitter Blue paid verification system last year, it had to be paused owing to a wave of impostor accounts that seriously harmed the company’s standing with advertisers. The program swiftly returned, but still with little more than phone number verification to establish that the user is who they say they are.