One of the biggest complaints Twitch faces from its streamers is about its deep revenue cut. Twitch takes 50% of what streamers earn from subscriptions, significantly higher than the 70/30 split offered by YouTube. It's been a major point of contention for some time now, and tensions seem to be rising: A plan to change how streamers can embed ads, for instance, generated sustained outrage that ultimately forced a walkback. Now Twitch appears to be extending an olive branch by finally adjusting its revenue split to be more generous—but only for some streamers, and with several conditions attached.
Twitch’s new Partner Plus program will give streamers a 70/30 cut on net subscription revenue (that is, revenue from recurring monthly subscriptions and gift subscriptions, but not Twitch Prime subscriptions), a share that brings it in line with other platforms. To qualify, however, a streamer must have at least 350 "recurring paid subscriptions” for a period of three consecutive months—gift and Prime subs do not count toward the total.
