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Creative Bloq
Creative Bloq
Technology
Joe Foley

Trust me, don't watch Apple TV+ for free this weekend

An image from Severance to promote Apple TV Plus free weekend.

The meaning behind those mysterious Apple TV+ ads has finally been revealed. For the first time, the tech giant's streaming platform will be free for everyone over this weekend.

Apple tends to run seven-day free trials throughout the year, but they require you to sign for a subscription. This week's Apple TV+ free weekend won't require sign up. That's surely a good thing, you might think. But I warn you now: You'll want to sign up as a paying subscriber by the end of the weekend.

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