From questionable real estate seminars to mail-order steaks, President Donald Trump has never met a branding opportunity he didn't love. It follows that our commander-in-deals would see the facade of the White House as nothing but wasted ad space.
According to a report from CNN, the Trump administration is seeking corporate sponsors for the annual Easter Egg Roll on the White House lawn, a first for the event that has run since 1878.A pitch document obtained by the outlet said that sponsorship costs range from $75,000 to $200,000. For their money, sponsors were offered naming rights, branded signage and Easter baskets and mentions by the Trump administration in press releases and on social media.
