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International Business Times
International Business Times
Business

Trump's Meme Coin Venture Sparks Backlash

Freshly launched 'meme coins' by US President Donald Trump and First Lady Melania come are a type of crypto linked to a craze or event rather than intrinsic transactional value (Credit: AFP)

Cryptocurrencies launched by Donald and Melania Trump have angered some digital currency advocates and sparked fresh allegations of leveraging the presidency for profit.

The new electronic Trump currencies are "meme coins," digital tokens designed to capitalize on craze surrounding a personality or viral phenomenon.

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