A government ethics group has reported that President Donald Trump‘s official store has added over 600 new branded items during his second term. The non-profit organization Citizens for Responsibility and Ethics in Washington (CREW) said that at least 622 new products, totaling nearly $43,000, have been added in the first 14 months of his current term.
CREW made this announcement on Tuesday, April 14, 2026. According to The Independent, the group called it “an unprecedented level of monetization of the presidency, even by the standards of Trump’s own first term.” The Trump Store is the official retail outlet of the Trump Organization and is currently managed by the president’s two eldest sons, Donald Jr. and Eric.
