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The Independent UK
The Independent UK
Ted Thornhill

‘America must be more welcoming’: Tourist visits to the US are falling, led by one country

United States WTTC China

Fewer people are choosing to visit the U.S., with the country seeing a 5.5 percent drop in visitor numbers in 2025 compared to 2024, a new study reveals.

The United States remained the largest travel and tourism market in the world in 2025, according to the World Travel & Tourism Council’s (WTTC) latest economic impact research, but international visitor spending fell 4.6 percent to $176 billion.

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