Tottenham Hotspur fans have noticed a little subtle message within the unveiling video for the club's new Nike home kit.
Spurs launched the new kit on Tuesday morning which brings back a touch of yellow to the home shirt, around its round collar and sleeves. The club's unveiling video features Son Heung-min, Harry Kane, Eric Dier, Cristian Romero, Dejan Kulusevski as well as Tottenham Hotspur Women's star Shelina Zadorsky and a cameo from former Spurs skipper Ledley King.
The early reactions on social media from the fans appear to be positive responses, but some eagle-eyed views have noticed another little nod towards next season's hopes in the video. One person in the forefront of the video is lying in a park reading a 'Top 10 Istanbul' sightseeing book.
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Some have pointed out that next season's Champions League final is being played on June 10, 2023 at the Ataturk Olympic Stadium in Istanbul in Turkey. The final was due to be played there in 2021 but its hosting of the showpiece event was moved two years due to the pandemic.
Tottenham will take their place in the competition next season after Antonio Conte led the club into fourth place in the Premier League in his first seven months in the job. Spurs reached the Champions League final in 2019 and the little nod in the video, which can be found across their social media accounts, suggests they have high hopes of going far in the competition again next season under the Italian boss.
Tottenham inked a big 15-year kit deal with Nike in 2018 and the US sportswear giants' various shirts for the north London club over recent seasons have already provoked a range of contrasting opinions from the supporters. Now the fans have got the first official look at what the players will be wearing next season and on their pre-season matches in South Korea, Glasgow and Israel this summer and the reaction so far seems to be generally positive.
A club statement with the new kit said: "The Home Kit launch - Dare To Do True - is the first instalment in our Dare To Do series, a five-part campaign which provides a contemporary twist on our iconic motto. It celebrates a classic shirt design that brings a sense of authenticity and togetherness amongst our fans. The lilywhite shirt, made from 100% recycled polyester, is accentuated by neon volt detail that is visible throughout and complemented by navy blue shorts and white socks.
"The new Home Kit is launched with a video from innovative London film maker Salim Adam and showcases the shirt as a symbol of unity and pride, with a series of raw player and fan portraits paying homage to the modern tapestry of Tottenham and its fans. The piece features male and female squad members, Academy players, Club legends and an authentic fan voiceover, with a number of ‘blink-and-you’ll-miss-them’ discoverable moments for true fans.
"Accompanying visuals for the launch are representative of the attitudes that are core to the Club and its rich history of community and inclusion, executed through a contemporary art direction inspired by David Hockney’s patchwork photography technique.
"The new Home Kit will be worn for the first time by our Men’s First Team when we take on Team K-League in Seoul on July 13 - the opening match of our pre-season tour of South Korea. Details on our Away Kit, Third Kit and Training Range launches will be communicated in due course."
