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Fortune
Fortune
Alexandra Sternlicht

Top OnlyFans stars hope new CEO embraces adult content

Keily Blair was OnlyFans' lawyer before becoming its CEO. (Credit: Getty Images)

OnlyFans, the social platform known best for adult content, just had its third leadership change in under three years as chief strategy and operations officer Keily Blair replaced Amrapali (Ami) Gan in the CEO job. For the 2 million or so creators on the platform though, the new face in the CEO suite is already fueling speculation about the identity of the OnlyFans site.

Adult content is the lifeblood of OnlyFans’ rumored $2.5 billion (annual revenue) business, and many of the creators of this content see Blair’s appointment as CEO as a sign that OnlyFans will return to its roots as an unabashedly porn-based site, or at least not stray further away from adult content.

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