A third of adults are looking to become more adventurous with their holiday choices – with nature trails, wildlife safaris, and hiking topping the list of expected activities.
Research of 2,000 holidaymakers revealed 36 per cent are looking to broaden their travel experiences in the next 12 months – although 19 per cent tend to revisit the same destinations.
And for those looking to break away from their usual holiday routine and become more adventurous in 2023 and beyond, 53 per cent put this down to wanting to push themselves to try new things.
