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The Guardian - US
The Guardian - US
Sport
Oliver Connolly

Tom Brady’s historic $375m Fox Sports deal shows familiarity breeds content

Tom Brady, pictured at last week’s Miami F1 GP, has the star power that advertisters love
Tom Brady, pictured at last week’s Miami F1 GP, has the star power that advertisers love. Photograph: Hasan Bratic/DeFodi Images/REX/Shutterstock

Fear not, Tom Brady will remain the face of Sundays for the foreseeable future.

Fox announced on Tuesday that Brady is set to join the network as its lead NFL analyst whenever it is that he decides to retire – which could be in 2023 … or 2063. The New York Post reported that Brady is in line to receive $375m across 10 years.

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