
During Milan Design Week 2024, Toiletpaper launched the Toiletpaper Apartment, a new space designed for exhibitions, events and 'anything' related to creativity. The Apartment is set on via Balzaretti 8, a Milanese street that has been transformed into a permanent public art installation with the brand's distinctive motifs on the buildings' facades, and is next door to 'Lipstick House', the headquarters of the irreverent editorial project founded over ten years ago by artist Maurizio Cattelan and photographer Pierpaolo Ferrari.