
During a recent invite-only seminar at Harvard Business School, a group of CEOs were asked to imagine the four crises they would likely confront during their average tenure at the top: a health emergency, a geopolitical conflict, an economic downturn, and a trade war.
For one participant in particular—Michel Doukeris, CEO of the world’s biggest brewer, Anheuser-Busch InBev—the list hit home. “So, according to your research, I’m ready to retire,” he recalls telling the Harvard professor. “Because I have seen all that in the first two years.”