The most popular golf ball on tour has just been given a makeover and with so many of the world’s best players already making the switch without hesitation, I was keen to unpack exactly what’s got everyone so excited.
Since it burst on the scene in 2000, the Pro V1 franchise has understandably dominated the market. It was ahead of its time and continues to set the standard when it comes to green-to-tee performance but also consistency and durability. The R&D that goes into producing the number one ball in golf is significant - did you know that every Pro V1 golf ball must pass more than 90 quality checks, while the dual core Pro V1x must pass more than 120? It’s a serious operation.
