If you were in charge of crafted a redesign of one of the most iconic watches of the modern era, who would you get to assist? Given the prevalence of high-end timepieces worn by rappers and basketball players, I think I might start there.
That's exactly the route Tissot have taken here. Teaming up with NBA star Damien Lilllard – also known as Dame D.O.L.L.A. in the hip-hop scene – the brand have crafted a special edition version of their iconic Tissot PRX.
