
Most of us will know someone in our lives that's a real Apple advocate. Nary a mention will go by of a new phone purchase, laptop, or set of headphones without said acquaintance chiming in with "I've got the new Apple blahblahblah, and you should really check it out." They've bought into the ecosystem, converted to the cause, and now Apple products are the way forward for all future tech purchases.
Still, they'll have to go a long way to beat Apple CEO Tim Cook, as in an interview with the Wall Street Journal he's revealed that his daily routine involves the mantra: "Every day, every product."