Amanda Matta, 28, is eagerly anticipating the king’s coronation. The TikToker, known as “matta_of_fact” posted her first video on the topic in December last year, and has “lots more coverage, explainers and analysis” coming up for her channel.
Matta has 1.2 million subscribers, an enviable audience for even established media outlets, and has become an influential voice on the app when it comes to the royals.
