It's no secret TikTok can spawn some unusual trends, but the latest obsession is one many just can't seem to get enough of. Cottage cheese has recently become the social media platform's latest food craze, with the hashtag ' #cottagecheese ' accumulating an incredible 331.3million views overall so far.
Masses of users are raving over all things cottage cheese - from cottage cheese on toast, cottage cheese ice cream, cottage cheese bread and even how to make it yourself at home. User @Ryankassim’s video on how to make cottage cheese taste good has gained a whopping 2.9M views.
Meanwhile @Laurensbalancedbites recipe for cottage cheese and avocado toast has gained 1.2M views in just over a month. It’s clear that there’s a new Gen Z fixation on cottage cheese.