
For the last couple of weeks, the buzz surrounding Greta Gerwig’s new live-action film has transformed the world into “Barbie land”, as fashion fans embrace the film-inspired fads and obsess over Margot Robbie’s odes to vintage Mattel dolls on the red carpet. Between pink gowns, fur trims, polka dots, and kitten heels, Barbie has become the official summer wear trendsetter – and it’s fantastic.
In preparation for the upcoming premiere on 21 July, eager TikTokers are manifesting the perfect, pink-themed party by crafting “Barbiecore” looks that they plan on wearing in theatres. While some are opting to thrift or buy new clothes, others are pulling pieces they already own to reimagine themselves as “country Barbie,” “roller skating Barbie,” or “cottage Barbie.”