Valeria Marquez, a 22-year-old TikTok influencer from Mexico, was shot dead in broad daylight while livestreaming to her followers from a beauty salon. The attack took place on Monday, 13 May, in San Pedro Tlaquepaque, Jalisco — a city already haunted by gender-based violence. An unknown gunman entered the salon and opened fire without warning, cutting Valeria's life short in seconds.
The horrifying moment, partly caught on camera, quickly spread across social media. It left her fans heartbroken, women's rights groups outraged, and an already grieving country grappling with another loss in a long line of femicide victims. Despite the swift arrival of emergency services, Valeria was pronounced dead at the scene. So far, no arrests have been made, and the motive behind the killing remains unclear.
