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Tom Hemingway, Teaching Fellow in Film and Television Studies, University of Warwick

TikTok's Wes Anderson trend: why the quirky director's style is ripe for social media parody

Three weeks ago, during a habitual morning scroll through social media, I kept coming across highly stylised video montages of people going about their every day lives.

In one video, a man documented himself working in his wood shop. The title card read: “The shop. 5:30pm (PST)”. Quick cutting shots moved between carefully organised close ups of his tools on his workbench to others of him donning various safety equipment before going about his woodwork.

This vignette is part of a trend started by Ava Williams, who posted a video of a train journey from Connecticut to New York in the style of the idiosyncratic director.

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