
The coquette aesthetic or coquette dressing has captivated the fashion world and continues to get serious traction on TikTok. French for flirtatious, in fashion terms it is defined by its whimsical charm and flirty, playful take on femininity thanks to its unapologetic love for all things pretty, pink, lacy, frilly and floral. From dainty coquette dresses to frilly blouses, sexy sheer, delicate lace and plenty of girly bows, the fashion trend exudes both confidence and a flirty yet coy demeanor, inviting us to embrace our sensuality.
TikTok and fashion brands have gone gaga over coquette. No wonder everyone has fallen head over heels for this sweet new take on the sex kitten. Just this week Kim Kardashian's shapewear brand SKIMS dipped its toe into the aesthetic with the brand's latest spring intimates collection campaign starring pop princess Sabrina Carpenter (girlfriend of Saltburn actor Barry Keoghan). In the coquette-inspired imagery, Carpenter wears cute confections, like pastel lace babydoll tops, bralettes and briefs.