Wade Herring didn't know the teenage voter who approached him at a restaurant over the weekend. But she knew Herring, a Democrat running for Congress in Georgia, from his campaign videos on TikTok.
To Herring, a 63-year-old Savannah attorney, it was proof of TikTok's precision-guided ability to reach young voters — the very reason why he and candidates from both parties have eagerly embraced the platform ahead of the 2022 midterm elections.
