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WEKU
Bobby Allyn

TikTok officials go on a public charm offensive amid a stalemate in Biden White House

TikTok Joe Biden White House United States Oracle Bobby Allyn ByteDance Casey Newton China Donald Trump
A TikTok official gives a tour of the company's Transparency and Accountability Centers in the Los Angeles area. (Bobby Allyn/NPR)

As infighting continues in the Biden administration over the future of TikTok, the video streaming giant is marshaling its resources toward one goal: convincing the public it is a safe platform.

The company recently launched a full-fledged charm offensive that has included rapid-fire meetings in Washington with TikTok CEO Shou Zi Chew, new transparency tools on the app and a first-ever tour to members of the media of its corporate campus in the Los Angeles area.

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