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Tom’s Guide
Tom’s Guide
Technology
Nikita Achanta

TikTok made this 2016 compact camera go viral so Canon re-released it but made it worse — here's what I recommend buying instead

A black Canon PowerShot Elph 360 HS A or Canon PowerShot IXUS 285 HS A compact camera.

TikTok is responsible for a lot of things. Making retro games go viral. Fantastic edits of your favorite TV show characters. "Influencing" you into buying a product that has been (sometimes) wrongfully romanticized. The last bit is very true, as I often see videos of content creators sharing their favorite tech that, as a tech journalist and reviewer, I don't agree with.

Recently, we've seen this with the Canon PowerShot G7 X Mark III which first came out in 2019 but has since exploded on TikTok and received cult-like status. The demand for decade-old cameras that are near-impossible to buy new has skyrocketed since, and it has claimed another victim: the Canon PowerShot Elph 360 HS A / IXUS 285 HS A. In fact, this camera originally came out in 2016 but ever since Kendall Jenner was spotted using it, it became so popular that Canon decided to re-release it in 2025 with an "A" at the end of its name.

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