It’s the end of an era.
As Tiger Woods announced on Monday, the partnership he’s had with Nike for 27 years is coming to a close.
“Over 27 years ago, I was fortunate to start a partnership with one of the most iconic brands in the world. The days since have been filled with so many amazing moments and memories, if I started naming them, I could go on forever,” Woods wrote on X (formerly Twitter), while hinting at “another chapter.”
It’s those amazing moments that golf fans are focusing on with Tiger wearing the iconic Swoosh logo. Check out some of those that fans posted:
From 2008 – "I'm Tiger Woods"
Nike's first TV ad using their 'star' athlete. Sadly, the transgressions, performance dips & injuries ultimately distracted from someone who was once seen as a transformative athlete – in both participative & commercial termshttps://t.co/ng1ovAnJaI https://t.co/ciX1VYgRtz pic.twitter.com/Em1LcAApzf
— Professor Simon Chadwick (@Prof_Chadwick) January 8, 2024
Tiger Woods has officially parted ways with Nike. It was an iconic partnership that gave us some great memories, and probably the best advert Nike Golf could have ever wished for!
— Flushing It (@flushingitgolf) January 8, 2024
That’s $500 million from Nike overly roughly 28 years for Tiger Woods. https://t.co/vEyqjrYIeI
— Jeff Eisenband (@JeffEisenband) January 8, 2024
Tiger Woods and Nike have officially parted ways 😳
“You challenged your competition, stereotypes, conventions, the old school way of thinking. You challenged the entire institution of golf. You challenged us. And most of all, yourself. And for that challenge we're grateful.” -… pic.twitter.com/orAlv3Zn8Q
— Nice Kicks (@nicekicks) January 8, 2024
Name a more iconic duo. 🗣️
Tiger Woods has announced that he has ended his partnership with Nike after 27 years. ⛳
🔗 https://t.co/WktIbZfEPv pic.twitter.com/i9gil9xrQ8
— Flashscore.com (@Flashscorecom) January 8, 2024
@TigerWoods since you’re parting ways with Nike I’d be happy to take a nostalgic polo off your hands. #ThankYou
— Mike n Ikes (@m1ke_n_ikes) January 8, 2024
Disappointed. Hurt. Betrayed. Going to be hard to watch him play in another brand. Might be full send LIV guy now…
— Taylor Gossett (@TGossett15) January 8, 2024
In honor of the unbelievable Tiger Woods / Nike marketing run, I give you my favorite commercial of all time as narrated by his father pic.twitter.com/XmwkbtaJaB
— Will Ahmed (@willahmed) January 8, 2024
Alright, yes… the rumors are true
Tiger Woods is leaving Nike to be sponsored by my financial services marketing company.
This move makes sense for both parties. Please no further questions. pic.twitter.com/IC1YSPsvrX
— John Maher | Financial Services Marketing (@RealJohnMaher77) January 8, 2024
Michael Block finds out Tiger Woods and Nike are parting ways pic.twitter.com/2RfPRG26X7
— Eis On Golf (@EisOnGolf) January 8, 2024
Tiger Woods & Nike. End of an era. This is still the greatest sports commercial of all time. pic.twitter.com/Qs0wrG7j8o
— Zane Rizzuto (@bigzaner) January 8, 2024