On Thursday evening, Nvidia CEO Jensen Huang joined Samsung Electronics executive chairman Lee Jae-yong and Hyundai Motor Group executive chair Chung Eui-sun for fried chicken and beer at a small restaurant in Seoul’s Gangnam district.
The outing—which, according to local reports, appeared to be equal parts publicity stunt, cultural gesture, and celebration of potential new AI partnerships—drew throngs of spectators with flashing cameras, and sent South Korean fried-chicken stocks soaring.
The unlikely trio shared platters of crispy chicken, cheese sticks, and cold beer at Kkanbu Chicken, a local franchise known for “chimaek,” the country’s beloved combination of chicken and beer.
